Insurance brokers

Qualified protection leads without the cold calling

Stop chasing mortgage broker referrals and hoping for word-of-mouth. MSA Pro delivers high-intent life insurance, critical illness, and income protection leads directly to your inbox, so you can spend your time advising clients instead of hunting for them. Whether you're looking to diversify beyond referral partnerships, build your own book, or simply grow faster, MSA Pro gives you predictable lead flow with the quality controls that protect your conversion rates.

Start winning clients

Lead types

Lead types we deliver for insurance brokers

Life insurance

Clients actively seeking life cover for family protection, mortgage requirements, or estate planning. Foundational protection needs with strong conversion rates.

Critical illness cover

CIC leads for clients wanting financial security in case of serious illness. Often sold alongside life insurance for comprehensive protection.

Income protection

IP leads for self-employed professionals and employees wanting to protect their earning capacity. Higher premiums and strong client lifetime value.

Why MSA Pro

Why MSA Pro works for insurance brokers

Review before you buy

See full lead details — coverage amount, age, employment status, health considerations, policy objectives — before you commit. If it doesn't fit, decline at no cost.

Exclusive or shared — your choice

By default, leads are exclusive to you. For higher volume at lower cost, opt into shared leads (typically 2-3 brokers). Either way, you control who you compete with.

SMS-verified leads

Every lead is verified via SMS before delivery. Real people with real protection needs, not time-wasters or fake enquiries.

Instant notifications

Get email and SMS alerts the moment a lead matching your criteria becomes available. Accept from your phone and start your outreach within minutes.

Build your book

Built for brokers who've tried other lead sources and been burned

Referrals are inconsistent

Mortgage broker partnerships and word-of-mouth are great when they work, but impossible to predict or control. MSA Pro gives you predictable monthly volume.

Paid ads are expensive and complex

Running Facebook or Google ads requires marketing expertise most brokers don't have. MSA Pro is pay-per-lead — you only pay for opportunities you actually want.

Lead aggregators send low-quality junk

Generic aggregators send unqualified leads or share your details with 5+ competitors, killing your conversion rates. MSA Pro delivers qualified, verified leads.

You want to build your own book

Maybe you're tired of being dependent on mortgage broker referrals. Maybe you want to control your own pipeline. MSA Pro gives you a reliable channel you can scale.

Ready to see how it works for insurance brokers?

Book a 20-minute demo and we'll walk through live protection lead examples, set up your filters, and show you exactly how MSA Pro can help you build your own book.

Start growing today